We want a jar of Mayver’s to be in every Australian pantry. He has been a great mentor to me. Mayvers Peanut Butter is $2.50, half price at Coles this week. Meet Our President. As a small Australian family company, we're about making the tastiest, healthiest natural peanut butter that your taste buds have ever encountered! Blend up the quinoa and oats then put the dry mixture into a big bowl. Locally made ... There’s no reason why Mayver’s Peanut Butter and Super Spread shouldn’t be in the mainstream aisles. Our spreads started out in health sections but one of the main things we’ve done is selected some of the products with mainstream taste appeal and launched them into the main spreads category. Australia’s Favourite Peanut Butter is now Aussie owned by Bega. It’s the same goodness of our other natural Peanut Butters with an extra natural source of dietary fibre from the peanut skins. TO ENTER SIMPLY ⭐ Follow @mayversfood, @lovepbco and @raimeeleigh.fitfood ⭐ Tag a friend The main product to start with was a tahini spread. 1. Mayver’s Smooth Peanut Butter is super tasty roasted peanuts with sea salt. We have some private investors but the company is still predominantly family-owned. 200g vegan dark chocolate. 100% NATURAL GOODNESS Like all our other natural Peanut Butters, it contains absolutely no added oil, sugar, gluten, dairy, cholesterol or hardened fats. With a full-bodied roasted flavour, our new Mayver’s Skin On natural Peanut Butter is made from whole peanuts and a dash of sea salt with the skins left on. We started selling products into retail stores five years ago. Mayver's Pure-State Peanut & Coconut Now in EXTRA large jars! We have had a dry spell for half price natural peanut butter, my stocks are getting low, but no longer. We’re pretty proud of what we’ve achieved. Mayver’s world-famous Natural Smooth Peanut Butter is made in Australia from nothing but roasted peanuts and a pinch of sea salt. It is one of the better ones … Together with his father John and sister Kate, Raff owns 60% of the company. It was a game changer for us. Nothing but Goodness. 0/5 (0 Reviews) Victorians to get $200 vouchers to spend in regional pubs, hotels and wineries, Vic government launches $1,200 grants to help SMEs go digital: Here’s what you need to know, ‘The last straw’: Pet food retailers the latest to sever ties with Pete Evans after neo-Nazi social media post, “Australia is playing catch up”: Heaps Normal bags $1.3 million, as investors get ahead of the booze-free beer trend, NSW budget to provide commercial rent relief and $1,500 digital vouchers to SMEs. Get COVID-19 news you can use delivered to your inbox. Super tasty good-gut goodness is coming your way! The peanuts are carefully selected then lightly roasted, mixed with the […] No added sugar. Visit CalorieKing … There’s no reason why Mayver’s Peanut Butter and Super Spread shouldn’t be in the mainstream aisles. Read About B Corp. Not only is it the best-tasting natural peanut butter on the market, it is also low in salt content with no processed ingredients. 100% plant powered, it’s the perfect way to add an extra boost of goodness to your day. We’ve also put health star ratings on our products under the government program to assist shoppers to quickly determine which products are healthier. There are 128 calories in 1 tablespoon (20 g) of Mayvers Crunchy Peanut Butter. The yeast spreads are high in sodium, the jams are generally 50% sugar, chocolate spreads are high in fat and sugar and normal peanut butter usually has only a small amount of nuts. A world first, our Protein+ Peanut Butter with Super Seeds is made from peanuts and salt, boasting 32% dairy free peanut protein! 3. From the way we’ve created and marketed the brand, we’ve got a lot of honest brand awareness and because it is a healthy food range, we get a lot of brand loyalty. But the big turning point for us in terms of growth and where we are today was when we decided to change our strategy and develop a retail brand that we could market directly to retailers. Plus, there's always the question of added sugar . Telstra’s plan to split into three entities might be a win for shareholders, but its too late for competition and customers, Small business advocates welcome government push to delay super rise, It’s time to put Australia’s governments’ tradie fetish in the bin, Peter Strong: Australia Post has lost its way, and small businesses are the collateral damage. Like all Mayvers' products, this spread has no added salt, sugar, hardened fats or artificial colours, flavours or preservatives. Level 6, 22 William St, PROTEIN. I worked with farmers that grew speciality seed crops, particularly sesame seeds. Coming from an agricultural background, the now 38-year-old Victorian was well-grounded in the science involved in growing crops. The two have been embroiled in a contractual dispute over the rights to the brand. We were two-and-a-half years in before we were cash flow positive. We are definitely flexible when it comes to a business plan. Great for busy active bodies that need an extra hit of protein. We are also starting to look at exports. Vegan friendly, Mayver’s Dark Roasted Unsalted Peanut Butter. Melbourne, 3000 Australia. Just fill out the fields below and we'll send your friend a link to this article along with a message from you. We don’t have a rigid plan that we stick to. We still have a long way to grow. It was founded in 1897. The first few years were really challenging. And there is more foot traffic in those areas. Make the brighter choice with the smunchy goodness of our new Omega-3 Super Peanut Butter. No hardened fats The products are stocked by all the major retailers including Coles and Woolies and independents. I worked in the agricultural science area to start with. Mayver’s Skin On Peanut Butter With a full-bodied roasted flavour, our new Mayver’s Skin On natural Peanut Butter is made from whole peanuts and a dash of sea salt with the skins left on. You’ll also receive special offers from our partners. Add the wet mixture into the large bowl of dry ingredients, add the chia seeds and dried cranberries and mix well with your hands until it comes together like cookie dough. 2. Building upon the much loved original varieties, Mayver’s Skin On Peanut Butter is all about the extra nutrients, retaining its peanut skins when blended to pack 3.3g of fibre into each 20g serving. Visit CalorieKing to see calorie count and nutrient data for all portion sizes. Mayver’s Hulled Tahini is made from just pure natural sesame seeds that have been water hulled and lightly toasted. Leading with heart and a love for peanut butter. Deliciously nutty, Mayver’s Hulled Tahini is naturally cholesterol, gluten and dairy free making it a versatile ingredient for any occasion, or as a healthy alternative to butter or margarine. Outer Layer. Mayver’s Protein+ Peanut Butter with Super Seeds contains a blend of 5 healthy whole seeds: Linseed, Pepita, Quinoa, Chia and Sunflower Seeds. It will be harder for those products that are not healthy. All Rights Reserved. ¼ cup vanilla protein powder. There is potential to develop other brands in the future but the focus at the moment is continuing to push and create awareness for the Mayver’s brand. Paul Raff founded his family food production business, Healthfarm Fine Foods, 15 years ago. No added sugar There are 112 calories in 1 tablespoon (20 g) of Mayvers Protein + Peanut Butter. Learn More. You'd need to walk 36 minutes to burn 128 calories. View our range of Peanut Butter! The Victorian government has unveiled the details of its $20 million Small Business Digital Adaptation Program, offering rebates of $1,200. The peanuts are carefully selected then […] Our new Probiotic Super Peanut Butter has all the delicious goodness of Mayver’s Peanut Butter with the extra benefit of live probiotics and prebiotics. Like all our other natural Peanut Butters, it contains absolutely no added oil, sugar, gluten, dairy, cholesterol or hardened fats. Both the added thickness and the extra protein is gained through the addition of peanut flour. Australians are attached to other spreads but the whole idea behind us launching a healthy range came about because there is nothing in the spreads category that is particularly healthy. Copyright © 2020 Private Media Pty Ltd. Publishers of SmartCompany. Visit CalorieKing to see calorie count and nutrient data for all portion sizes. That business was Mayver’s—the brand of healthy spreads that is now the focus of Healthfarm Fine Foods’ operations. SmartCompany is the leading online publication in Australia for free news, information and resources catering to Australia's entrepreneurs, small and medium business owners and business managers. Taste and Texture: The protein Peanut Butter is super thick, it’s perfect for spreading onto toast or fruit slices, and is great for adding into smoothies for an extra protein hit, with 32% protein per serve – (25% more than Mayver’s original PB). Enjoy the wholesome goodness of natural peanuts which have simply been lightly roasted, crushed & blended with a dash of sea salt. Every single Mayver's spread is locally made by us in Victoria, Australia from nothing but real, natural wholefood ingredients that have simply been crushed, blended and bottled. We were actually making the product for another company-owned brand that we bought five years ago. Two new peanut butter varieties have just been introduced by Mayver’s; Skin On and Extra Crunchy. Contains tryptophan and other feel-good chemicals as well as phytosterols and B-complex vitamins. 100% NATURAL GOODNESS. No additives This is why we've teamed up with our friends at @lovepbco and the peanut butter queen @raimeeleigh.fitfood to give away 2 prize packs including a selection of Mayvers new nut butters & PBCo Baking Mixes for you to share! The same great Mayver’s taste with an extra boost of goodness! Bramwells Peanut Butter Smooth and Kraft Peanut Butter Smooth were the favourites of our taste testers, achieving overall scores of more than 80%. But our products were healthy to start with so it was easy for us to roll out the rating system. Get inspired with Mayver’s online recipe book and try … Bramwells Peanut Butter Smooth (Aldi) Taste score: 84% ; Price: $2.39 for 500g ($0.48/100g) Good to know: Bramwells Smooth Peanut Butter from Aldi is 90% peanuts and produced in Argentina. Australia just signed the world’s biggest trade deal. Made in Port Melbourne with the same ‘Never Oily, Never Dry’ recipe you’ve always loved. Nothing artificial Teddie Peanut Butter is loved by elite athletes because it contains healthy fats and protein that help meet their nutritional needs. And the statistics show people who trial our products really love and understand the brand and there is an opportunity to leverage that same philosophy. There are 128 calories in 1 tablespoon (20 g) of Mayvers Dark Roasted Smooth Peanut Butter. At Mayver's we're on a super tasty mission to bring back the goodness to Australia's kitchen tables! Social media marketing is one element. We bought this as our regular peanut butter was unavailable and this was on special. We also do PR, print media and promotions, and we still rely on word-of-mouth. We relaunched and refreshed it and now we have a whole range of around 20 products in the Mayver’s brand. One of the processors we sold sesame crops to went into administration and with the help of some other investors, we bought the assets. But it wasn’t until Raff and his family were presented with an opportunity to purchase the assets of one of its suppliers, a tahini producer that had been placed in receivership, that the current direction of the company was forged. No Added Click for more. We believe we can use our business as a force for good and we wear our B Corporation Certification as a badge of honor. When we took over the company it was essentially a manufacturer of food ingredients that were sold for industrial food applications in the food services market. I had worked in agriculture but I wanted to get further up the production chain. Building upon the already loved original varieties, Mayver’s Skin On Peanut Butter uses the same recipe of lightly roasted peanuts and a pinch of salt, but keeps the peanut skins on to pack 3.3g of fibre into each 20g serving. What makes choosing the right peanut butter even harder is the fact it dances a fine line between health food and high in fat. 2 tsp vanilla extract. Together with his father John and sister Kate, Raff owns 60% of the company. With 60% more crunch, this is THE natural peanut butter for the ultimate Peanut Butter fan who appreciates an extra chunky crunch. We can make decisions quickly and take opportunities when they come along. You'd need to walk 36 minutes to burn 128 calories. The taste was strong and light (not too salty) and the crunchy bits were a good size. Mayvers Smooth Peanut Butter Method. ¼ cup rice malt syrup. Reese's generates more than $2 billion in annual sales for … Combine all caramel ingredients in a saucepan and continuously stir for 3 minutes on a low heat. The involvement of my family has been very important from a funding point of view. It’s the same goodness of our other natural Peanut Butters with an extra natural source of dietary fibre from the peanut … All that’s changed is the name! The focus is the domestic market but we’re dipping our toes in the export waters. Reese's Peanut Butter Cups are an American candy consisting of a chocolate cup filled with peanut cream, marketed by The Hershey Company.They were created on November 15, 1928 by H. B. Reese, a former dairy farmer and shipping foreman for Milton S. Hershey.Reese left his job at The Hershey Company to start his own candy business. I also had experience on the canola side. Like all our other natural Peanut Butters, it contains absolutely no added oil, sugar, gluten, dairy, cholesterol or hardened fats. SmartCompany 100% NATURAL GOODNESS Mayver’s world-famous Natural Crunchy Peanut Butter is made in Australia from nothing but roasted peanuts and a pinch of sea salt. The use of peanuts dates to the Aztecs and Incas.. Marcellus Gilmore Edson of Montreal, Quebec, Canada, obtained a patent for a method of producing peanut butter from roasted peanuts using heated surfaces in 1884. We set about getting the product mix right, deleting lines that were not making money and cutting costs. An ad for the rebranded Bega peanut butter, which once belonged to Kraft. You'd need to walk 31 minutes to burn 112 calories. We don’t have any plans to sell. You can opt-out at any time. He was the previously the chief executive of a large biotech company [Starpharma] so he has that top level executive experience. Compared with our competitors we have a relatively small marketing budget but we put a fair proportion of our profits back into marketing. Ice Cream 400ml can coconut cream. 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